Expertise

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Advocacy

  • Building your brand before the U.S. Congress
  • Getting maximum results for your Washington, DC, Fly-in
  • Fundamentals in Building a Effective Grassroots Lobbying Strategy
  • Employing your Advocacy Tools successfully
  • Following Seven tips to maximize your Political Action Committee receipts
  • The Eleven Steps of Grassroots commitment
  • Understanding how Washington Works: An insightful view of advocacy tools and how they are employed

Leadership

  • Focus:  Establishing your Vision, Mission and Values of your organization
  • Navigating Change:  Leadership in Difficult Times
  • The Seven common Traits in Leadership

Branding and Marketing

  • Effectively delivering your Message – Cutting through all the Information Clutter
  • Effective Strategies for Repositioning a Mature Industry
  • Increasing your Value:  Assessing Perceptions about your Organization
  • The Strategy and Execution of the $1.2 billion broadcaster campaign for America’s Digital Television Transition:  Lessons Learned